Ella Rose Accessories

Logo, Web Design, Branding

Overview

Created an elegant, useful storefront to kickstart the business and process orders.

The Client

Ella is a young entrepreneur who created an online jewelry store called Ella Rose Accessories to give style to women in the local area. She aims to spice up their wardrobes with beautifully crafted jewelry ranging from earrings, necklaces, or bracelets.

The Challenge

I was tasked with designing the branding and to create the Shopify online storefront. She needed a logo, a brand, and a website and that's where I came in. She wanted the logo to represent her elegant and high-quality brand, while also keeping minimal color tones. She also needed her website to reflect her brand and to highlight her products.

The Approach

We first started brainstorming the logo, and she came to me with the idea to use a rose (from her middle name) in the actual logo. I loved the idea and got to work. After designing the logo and getting the approval, we sat down to start the creation of her Shopify store. Through that process she came to me with product images, names, and descriptions. I then took that data and designed the pages for her. After a final approval of the website, we published it, and she was satisfied.

The Results

Ella went on to sell out 95% of her original inventory and is still selling her products on the website to this day!

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